The value of doing something small every day to build a network marketing business is an underrated but crucial activity.

If you are going to lead your downline to success at earning residual income you must also add an extra activity. You must simply do something small every day to help the people you have sponsored. Help them build a bigger list, help them make calls, help them do in-home presentations – just do whatever it takes until they start helping those they have sponsored.

It is not enough to talk about talking to others about the products; you have to actually do it. A company we know recently launched an initiative where they asked their distributors to sponsor one person this month. In the same company the top leaders sponsor at least a couple new distributors and sell to a dozen or more new customers every month. That’s how they got to be top leaders by the way.

There is something to learn here. First a lot of network marketing distributors do nothing and expect to succeed. If you work at nothing all day, they will pay you nothing at the end of the week. Companies should not have to ask their distributors to do something as basic as try to sponsor one person. Is this activity not obvious? How else are you going to build a downline so you can earn residual income?

Secondly, leaders sponsor new people as a natural outcome of their work of building residual income.

I was going to say lifestyle but the point of network marketing is not to get a new job or lifestyle, it is to earn extra money to support the lifestyle you want to live.

Leading by example is important, help others up to your level is equally important. Success at earning residual income without a downline is impossible, so you might as well get used to helping others earn residual income if you want to yourself.